Born and raised in India, I am a textile designer and illustrator living and working in New York City. I graduated with a B.Des in textile design in 2020 and an MFA in Textiles from Parsons School of Design in 2023. I am passionate about color, texture, print, and material. My expertise in translating trends, along with strong communication and collaboration skills, enables me to develop unique artworks that are commercially successful, exceed expectations, and meet company standards.

Core Competencies :

Artwork Development - Illustration, repeating patterns & Engineered Patterns, Manipulating and re-coloring studio bought art, re-imagining archival art, Knit and woven illustrations addressing technical limitations.

Licensed Partnerships - Expertise in handling licensed properties, balancing cross-functional collaboration to ensure brand consistency (PD, BM and Design) with creative execution, from navigating asset libraries to conceptualizing unique adaptations of iconic artworks while ensuring consistency with brand guidelines.

Collaborative Design Management - Overseeing design projects from concept to completion, ensuring seamless workflows, cross-functional coordination, and timely delivery. Skilled in optimizing team efficiency, collaborating with creatives, and implementing best practices to drive productivity, and successful project outcomes.

Trend & Concept - Translating market trends and customer requirements into compelling print and patterns while maintaining a deep understanding of brand DNA. Skilled in color palette creation, understanding trends, and crafting visually cohesive designs that resonate with target audiences and align with brand identity.

Technical Expertise - Proficient in graphic and textile development software, including Adobe Creative Suite, NedGraphics, Midjourney AI and PLM tools. In-depth understanding of fabrics, textile techniques, and textile production methods. Experienced in creating detailed spec sheets to ensure clear communication with artisans and manufacturers for precise execution.

Design Presentation & Product Visualization - Contribute to the creation of compelling design presentations for clients, incorporating high-quality mockups and mappings to effectively showcase concepts and product applications. Collaborate with merchandisers and sales to develop visually engaging storytelling, ensuring alignment with brand identity and market trends.